When most
Americans go to the grocery store or a restaurant to get food, they likely
don’t think about the origins of the product they are about to consume. Most
believe that it comes from small, healthy family farms like the ones depicted
on food companies’ labels and packaging. Yet, when looking deeper into
so-called farms, this is found to be brutally false, and despite what people
think, the way we eat has changed more in the past 50 years, than in the
previous 10 thousand. In the 2008 documentary, Food, Inc., producer Robert Kenner and health and food experts Eric
Schlosser and Michael Pollen explore the American food industry that has turned
into nothing but factories and industrial plants. Together, Kenner, Schlosser,
and Pollen explore the different aspects of the food industry and the ways they
have changed as a result of a growing population, more advanced technology, and
a society run by capitalist greed. Within the past 50 years, a small number of
large private corporations have essentially taken over the industry and have
found ways to produce the largest amount of product, in the shortest amount of
time, and at the lowest price. Using assembly lines, almost like that in car
manufacturing, companies have been able to take over the industry and drive
smaller, family-run farms out of business, or force them to sign contracts that
require them to adhere to everything the company says. And despite the growing
concerns of these food monopolies, there ability to exert their power upon the
government has allowed them to influence the FDA and USDA to meet their needs.
Since the producers recognize much of the government is under the influence of
such corporate power, Kenner produced Food,
Inc. show consumers what is really happening and get them to take direct
action.
Using
relevant statistics, relatable anecdotes, and exposing images, Food, Inc. exposes the actions that take
place within the American food industry, and private corporations inhumane and
unhealthy treatment of animals, poor handling of consumer health, exploitation
of workers and smaller businesses, and the destruction of the environment.
Throughout
the documentary, Kenner backs up nearly every point he makes with relevant
statistics. It would be easy for him to tell a story about the food industry,
but it would be difficult to get American consumers to buy into it without
facts to back it up, and Kenner effectively uses statistics to do just that.
The statistics used are not only inarguable, but help connect viewers to the
situation. As I said before, American consumers do not think before they buy
food at the supermarket, but if they were to watch this documentary prior to
shopping, they almost certainly would. The reason that almost all foods are
available year round and are exponentially bigger than they were 50 years ago
is because of genetic modification. Kenner states that between 60-70% of foods
sold in American stores are genetically modified in some way. This means that
potentially harmful chemicals are going into a majority of the foods we eat.
Additionally,
Kenner is able to expose the food industry and influence the audience with the
use of relatable anecdotes. When discussing the potential negative health
affects the modern food industry can create among consumers, Kenner interviews
a woman who began an advocate for change after her son died from E. coli. Her
son had contracted E. coli from a hamburger that should have been recalled
immediately, but was delayed for some time due to the inefficiencies of the FDA
and USDA. Ultimately, this had a large impact on viewers, especially those who
are responsible for feeding and protecting their children. With over 73,000
annual cases of E. coli in the US, it is obvious that change needs to take
place within the food industry and the government, and now consumers are more
likely to take action since it can affect them personally.
Even with
the multitude of statistics and anecdotes, Food,
Inc. would not have been such a successful documentary if it Kenner was not
able to get photo and video evidence of the atrocities made by corporations
upon animals and workers. Throughout the documentary, Kenner displays images of
the dirty, cramped conditions animals are forced to live in, along with several
acts of abuse upon animals that were filmed with hidden cameras. In addition to
the poor conditions of the animals, the documentary displays the conditions
minimum wage workers are forced to work in inside the “food factories.” To a
typical viewer who is used to seeing pictures of beautiful, small family farms,
the images and video are horrific. Once seeing them, it hard to resist
supporting Kenner’s stance on the problems America faces in the food industry.
No comments:
Post a Comment